Growth for consumer brands

We grow consumer brands.

Blink builds full-funnel paid acquisition and retention for direct-to-consumer brands, one tightly built funnel per angle and a lot of them, so the message stays consistent from the first ad to the fifth order.

What we do

Two services, one system.

01

Acquisition

Full-funnel paid built for every angle of every product. New customers, without the rising costs of running one ad at everyone.

Angle developmentCreative at scaleLanding pagesMulti-market
How acquisition works
02

Retention

Segmented lifecycle and email that treats customers by how they arrived and what they bought. Built on Klaviyo.

Segmented flowsCampaignsKlaviyoReporting
How retention works
Welcome
Post-purchase
Replenish
Winback
The Persona Angle Matrix
Every persona.Every angle.
The thesis

A brand doesn't grow on one good ad.

It grows when every persona, and the angle that wins them, gets its own funnel. That grid is the Persona Angle Matrix, and it shapes everything we build.

Read the thesis
How it works

From angle to order.

01AngleFind the audiences and painpoints worth winning for each product.
02BuildBuild the ad and its landing page as a matched pair for every angle, on brand and at volume.
03LaunchPut each angle live in the markets you sell in, measured end to end.
04KeepCarry the winning angles into retention so customers come back.

See where your funnel leaks.

We'll audit the advertising you're running now and walk you through the gaps on a call.

Book an audit